• 09.02.2018
    • Ikona kategorii
    • 06.10.2017
    • Ikona kategorii
    • E-mail marketing still effective

      An e-mail – you could say an archaic tool, a dinosaur in today’s communication. In comparison to modern intuitive social media it looks rather bland. Is it doomed to extinction? Does e-mail marketing still pay back? To answer these questions, let’s take a look at numbers. And they say that currently nearly 97% of Internet […]

    • 21.08.2015
    • Ikona kategorii
    • There’s no communication without relationship

      Why is building relations with customers so important to companies? In the past 'deficit’ times – let’s call it that way – customers often used to chase certain goods. People wanted to have those goos and companies didn’t even have to communicate, as the initiative was on the side of customers. Today, companies need a […]

    • 13.11.2014
    • Ikona kategorii
    • WebSummit 2014 – second and third day

      Our correspondent, Monica Sońta, sums up the main point of discussion from the second and third day of WebSummit: Close-to-your-skin technology Sensors-based technology helps you in organizing your life in every possible way. Activity tracking watches or pedometers you never want to take off. You want to wear them all the time, without charging. Life-changing […]

    • 06.11.2014
    • Ikona kategorii
    • First day of WebSummit 2014

       Don’t be a marketer, be a designer. New technologies provide greater involvement of the users by knowing them better (knowing, not measuring) and breaking their anonymity. This is the foundation of involvement. Technologies project and suport the development of non-anonymous users for your product. Local Mobile Marketers share their way to succeed: Non-invasive way of […]