events

Winners of the Top Employer Poland and Top Employer Europe 2017 certificates have been announced – we know this not only from the Top Employers Institute website, but also because Aude was responsible for preparing communication about the fact for some of them:)

Before you place an order for yet another batch of mugs with your company logo, take your time to think if the money you will spend for this type of promotion could be spent better. Let’s take a wider look at business gadgets and see how to choose the right one.

High quality content marketing materials are increasingly in demand – this trend has been visible during the CM conferences over the past six months, where all experts were pointing to it as an important direction for further development. And we are very happy to hear this! Why?

The end of the year is very favorable to us and our clients; we have just celebrated the Pearl Awards won at a prestigious content marketing competition, and a few days ago another award went to our long-term client – Grupa Żywiec, a company that swept the board in 2016 winning awards in as many as three competitions.

We too feel the atmosphere of Christmas:) As I was trying to close an important text on Thursday, two pairs of reindeer ears and antlers emerged from behind my office computer… followed by two smiling faces. We got off work a little earlier that day, and the whole Aude looked completely different than usually.

Two of our projects – CSR report for ING Bank Śląski and “Oponowości” monthly for Goodyear Dunlop Tires Polska – were awarded in this year’s prestigious content marketing competition Pearl Awards 2016!!! The CSR report for ING Bank Śląski was awarded with a Silver Pearl (in the category Corporate Social Responsibility) and “Oponowości”/ Goodyear Dunlop Tires Polska – a Brown Pearl (in the category Industrial, Manufacturing and Construction).

53 thousand people gathered at one event in Lisbon. Was it a lot? Imagine all the inhabitants of Jarocin and Wyszków in one place. Was the greatest Web Summit successful? It surely was if you consider the profits of the organizers, local hotels and restaurants. How I remember those four days?

Why did I go to Cleveland again to the Content Marketing World? It’s because of the people. People close to my heart and close to my mind. International friends and wise speakers.

Mental coach and motivational speaker Jakub B. Bączek, the man who has coached Polish volleyball team to victory, and who deals with providing mental support for businessmen every day, this time carried out an interesting experiment with ING Bank Śląski (also our customer) revealing the mechanisms behind our decision making.

Everybody has heard about the idea – after all, our customers talk about it every day. We decided to try it out in practice and share experience with the colleagues from Norway-based Metro Branding.